Nexite raises $67M for its new approach to tagging and tracking merchandise in physical stores

When it comes to commerce innovation, physical retail often feels like it gets the short end of the development stick against newer, faster-growing, more quantifiable (and still far from perfect) digital channels. But physical retail is far from disappearing altogether, and today a company that’s built a solution very specifically targeted at improving data around in-person merchandise sales is announcing a big round of funding as it moves ahead on some major rollouts it has inked with retailers — a sign of how things are changing, and the appetite that the market has for that.
Nex

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