Disney’s Hotstar loses 12.5 million subscribers in a quarter amid cricket shortfall

Disney+ Hotstar lost nearly a fourth of its customer base, or 12.5 million subscribers, in the quarter ending June, Disney disclosed in its earnings Wednesday, the ongoing setback at the India-focused streamer that’s reeling from the lack of cricket content.
This is the third consecutive quarter in which Disney has lost subscribers. In the past three quarters ending June, Hotstar has lost overall 18 million subscribers. The fall in subscribers comes at a time when Disney is rumored to be exploring a sale or forming a joint venture for the broader India business.
Bob Iger, Disney CEO, did

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