The quest for better AI recommendation engines

Switch on your streaming service of choice or open up the website for your preferred department store and a recommendation system is sure to kick in.
“You liked this TV series, so we think you’ll like this one!” Or: “As you’re looking at a pink linen skirt, think about buying these cream espadrilles to go with it!” They are key commerce drivers because they help customers see the products that they’re most likely to purchase. But they don’t fit neatly into existing machine-learning toolchains.
Some of the best-known recommendation engines are for content. YouTube’s eerie sense of what y

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