Amazon’s in-app TikTok-like shopping feed is now available to all customers in the United States, according to the company’s website. The feature rolled out to select U.S. customers in December after Amazon had been spotted experimenting with a TikTok-like shopping feed last summer.
The new short-form video and photo feed allows consumers to explore products and ideas and shop from content created by influencers, brands and other customers.
To get started with Inspire, you have to open the Amazon Shopping app, sign in to your account and then tap the Inspire “light bulb”
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Amazon’s TikTok-like Inspire shopping feed is now available to all customers in the US
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