Meta’s ad business slapped with interim measures in France over suspected antitrust abuse

More regulatory woes for Meta: France’s competition watchdog has announced interim measures on the adtech giant — saying it suspects it of abusing a dominant position in the French market for ads on social media and across the broader (non-search-related) online ads market.
It’s ordering Meta to suspend application of the current criteria it imposes for granting ad verification partnerships; and giving it two months to define and publish new rules for accessing and maintaining viewability and brand safety partnerships which the Authority specifies must be “objective, tr

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