For all the focus on pitch decks (and more than 80 articles on the topic), you’d think that it’s impossible for startups to raise from angels or institutional investors without one. That’s not entirely correct. Here’s why.
Going far enough back into the history of investing, you needed a comprehensive business plan to raise funding from institutional investors. The Harvard Business Review has a great guide to how to create one. The exact details of what goes into a business plan vary but often include history, market analyses, strategy, product and service descriptions,
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