Apple execs on M2 chips, winning gamers and when to buy a Mac

Apple’s M series chips were incredibly well telegraphed when they arrived in late 2021. Apple had been designing its own silicon since the A4 appeared in the iPhone 4 just over a decade earlier. The appearance of Apple’s in-house efforts in the Mac was really just a question of when, not if.
When the M1 came, it landed with a resonating bang. In addition to being genuinely noticeably faster, the chips were seen as a big step forward for portable computing because of their shockingly improved “performance per watt” that allowed for full-speed processing while on battery power

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