Magazine reading app Flipboard is becoming the latest contender in the battle to relocate some of the online conversations taking place on Twitter onto its own platform instead. The company today announced that Flipboard’s curators will be able to publish original content into their magazine in order to engage with their readers in a conversation. The company believes the feature will allow curators to create small communities around a particular theme or interest. This ultimately would deliver a different vibe than when posting on Twitter to a more general audience.
The social magazine
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