Aigens scales digital menus in Asia with $14M round led by Ant

Aigens, a Hong Kong-based startup that provides online ordering and marketing tools for the food and beverage industry, picked up a fresh $14 million Series A funding round led by Ant Group, the fintech behemoth affiliated with Alibaba, the company announced Monday.
The capital infusion from Ant came at a time when the Chinese fintech giant is ramping up its international footprint through a network of allies. Rather than driving adoption for its flagship Alipay mobile wallet, Ant opts for an open ecosystem outside China and has built what is in effect a wallet aggregator called Alipay+.
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