These founders landed early checks by being savvy about social media

On first blush, founders building a coffee brand, a social networking app, and a fintech-focused venture fund wouldn’t appear to have much in common. But at TechCrunch Disrupt, the founders, together on stage, credited their early success in raising venture capital to their use of social media platforms.
It’s an interesting and increasingly necessary ingredient. While one founder, Nik Milanović, who launched a small fintech-focused media company and an associated venture fund, happens to enjoy the kind of profile that VCs tend to notice (Stanford grad, biz dev experience at Google,

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