Google’s adtech practices targeted in UK, EU antitrust damages suits

More antitrust litigation targeting Big (ad)Tech: Google is being sued in the UK and the Netherlands where two suits have been announced today seeking damages on behalf of publishers who claim they have been harmed by anti-competitive adtech practices.
Per Reuters, publishers are seeking up to €25 billion in damages from Google for lost ad revenues via the litigation.
Google’s adtech stack — and certain other ad-related practices  — are currently under investigation by both EU and UK competition authorities. However, last year France’s antitrust watchdog found the tech

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