To optimize for growth, study your down-funnel metrics

Jonathan Martinez
Contributor




Share on Twitter





Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups.


More posts by this contributor

How to run growth marketing during a recession
What to look for when hiring a growth marketing agency



You’ve managed to acquire a million users. Amazing.
But if 999,999 of them don’t make it through the funnel, or churn, now that’s not so amazing.
That’s an extreme example

リンク元