Simone Giertz goes from projects to products

“I’m happy to not be royalty,” Simone Giertz laughs. “I’m happy to be a women who does things.”
YouTube’s one-time Queen of Shitty Robots didn’t renounce her crown so much as outgrow it. A few years back, the time came to put away the breakfast machine, the lipstick robot and the Styrofoam mannequin head that slams into a keyboard and kind of rolls back and forth in a rough approximation of internet commenting.
“It just started feeling disingenuous,” she explains. “If I’m not proud of it, what should I do? It’s been really interesting to find ways to shift it as I shift.”
Outside of online vid

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