UK digital ‘end-of-life’ services startup Farewill acquired for $16.8M

Farewill, a U.K.-based end-of-life services provider that offers online tools for writing wills, organizing probate, and arranging cremation, has been acquired by funeral service provider Dignity in an all-shares deal valuing the startup at £12.9 million ($16.8 million). The deal is a classic case of an established legacy incumbent chasing growth by buying a younger […]
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Source: TECCRUCH

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