Black Friday online buying hits a record $9.8B in the US, $70.9B globally

A rush of deep discounts and the growth of flexible payment options were the drivers behind $9.8 billion in online sales in the U.S. on Black Friday — a record figure for the day. According to Adobe Analytics, sales were up by 7.5% on last year’s numbers (you can see those here). Sales easily surpassed […]
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