How we scaled our App Store performance by approximately 200% in 1 year

Olga Bakirova
Contributor



Olga Bakirova is an ASO/ASA Specialist at Keiki, an edtech startup that creates enjoyable developmental apps for kids to keep them interested in learning.


App Store optimization (ASO) and Apple Search Ads (ASA) are potent tools for promoting apps that can significantly boost conversion rates. Every prospective user encounters an app’s page in the App Store, influencing their decision to download or purchase.
This article will particularly interest those working with mobile applications and seeking new traffic sources. IR

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