If the ‘Secret Invasion’ title credits aren’t an ethical use of AI art, what is?

This isn’t a facetious question; it’s an unanswered one. What, if anything, is an ethical way to use current generative AI in a major, public-facing work of art?
This quandary emerges from the furore regarding Marvel Studios’ use of AI to create the main title sequence of its latest show, Secret Invasion. AI generated art — in this climate? By a company with billions to spend? Unacceptable! But this is not quite the secret AI invasion it was initially characterized as.
While some revolted at first (and understandably) when they thought that Marvel had simply prompted Midjourn

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