Europe warns it might break up Google’s adtech empire

The European Commission has signalled it could be preparing to break up Google’s adtech business.
Speaking during a press conference this afternoon, EU EVP Margrethe Vestager, the bloc’s competition chief and head of digital strategy, announced it has sent a formal statement of objections to Google for suspected anti-competitive conduct in its adtech business.
If the Commission confirms its suspicions she said it is looking at breaking up Google’s adtech as the only viable solution to resolve what she described as an “inherent” conflict of interest — the res

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