Uber drops ride discounts for subscribers, switches to cash back

Uber is dropping the 5% discounts on eligible rides that it previously offered members of its Uber One subscription service, according to an email sent out to customers. Starting on their next billing cycle, subscribers will now earn 6% so-called “Uber Cash” on eligible rides that can be spent on Uber and Uber Eats.
It’s a risky move for Uber as the ride-hailing and delivery giant aims to boost bookings among subscribers. Since Uber launched Uber One in 2021 for $9.99 per month and $99.99 per year, discounts on rides have been a huge adoption driver. According to Uber’s

リンク元