The Apple Store could be expanding beyond tech products. As the company continues to invest in its original Apple TV+ content, a recent Bloomberg report indicates that Apple plans to introduce a new product category for its online store– merchandise tied to its popular TV shows. This includes “Ted Lasso” merch, which is rounding out its third — and possibly last — season.
The potential addition of Apple TV+ merch on the Apple Store could mark the first time the company has sold these types of products directly to customers, reported Bloomberg. Apple will roll out the apparel
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