Datasembly grabs $16M to give brick-and-mortar retail pricing a big data intel boost

Online shopping often feels like a one-way street from the point of view of the physical retail world: e-commerce has a wider selection, it’s open all the time, and there seems to be an endless funnel of data that online retailers can use to make their offers better and more personalized to each browsing consumer. But as rampant inflation wreaks havoc on any kind of price stability for consumers, it’s not quite game over, either.
Datasembly — a startup based in the Virginia suburbs of DC that provides retailers and CPG companies with big data-based analytics on product pricin

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