Unlocking the trillion-dollar female economy

Monique Woodard
Contributor




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Monique Woodard is the founder and managing director of Cake Ventures.


As women have gained economic power, their economic influence has expanded. Women long held primary purchasing responsibility for everyday household items, but today, they control or influence 85% of consumer spending.
I founded Cake Ventures as a venture capital firm that invests in technology companies that address our world’s rapidly changing demographics.
My thesis is made up of three layers of demographic ch

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