Adthos uses generative AI to completely automate audio ads

As generative AI proliferates, it’s beginning to reach the ads we hear on podcasts and the radio.
Startup Adthos this week launched a platform that uses AI to generate scripts for audio ads — and even add voiceovers, sound effects and music. Customers can optionally go in and edit the ads using a browser-based, multi-track editor, yielding a “fully produced” ad that can be played out via integrations with radio automation systems and ad servers.
Adthos CEO Raoul Wedel pitches the platform as a way for advertisers to “efficiently self-service” and “inst

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