A growing number of investors have begun suggesting that certain venture-backed startups that have yet to find so-called product-market fit throw in the towel. Their argument is that some startups simply raised too much, at valuations into which they will never grow, and that clean, well-planned exits are better for everyone than messy ones. After all, the money could be invested in something more impactful. Importantly, the founders’ time could also be focused on more productive endeavors, greatly improving their mental and emotional well-being.
It’s a reasonable proposal. Working
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