TikTok is crushing YouTube in annual study of kids’ and teens’ app usage

For another year in a row, TikTok has found itself as the social app kids and teens are spending the most time using throughout the day, even outpacing YouTube. According to an ongoing annual review of kids’ and teens’ app usage and behavior globally, the younger demographic — minors ranging in ages from 4 through 18 —  began to watch more TikTok than YouTube on an average daily basis starting in June 2020 and TikTok’s numbers have continued to grow ever since.
In June 2020, TikTok overtook YouTube for the first time, with kids watching an average of 82 minutes pe

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