Google to ban unlicensed loan apps in Kenya as new rules take effect

Google’s new policy requiring digital lenders in Kenya to submit proof of license to operate in the East African country takes effect today. The policy aims to clamp down on rogue loan apps, which are pervasive in the country.
This means that only providers with licenses from the country’s pinnacle bank, the Central Bank of Kenya (CBK), will be listed on Play Store, Google’s digital distribution service.
Digital lenders whose applications are yet to get a green light from the CBK, and can produce evidence of the same, will also obtain Google’s interim approval, but it will only be valid for 45

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