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Failures are valuable IP: Protect your startup’s negative trade secrets




Eugene Y. Mar
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Eugene Y. Mar is a partner with Farella Braun + Martel LLP in San Francisco, leading the firm’s Technology Industry Group.





Thomas J. Pardini
Contributor



Thomas J. Pardini is a senior associate with Farella Braun + Martel LLP in San Francisco, representing clients in intellectual property litigation.


Tech companies and startups are familiar with protecting their inventions with patents, and their secret formulas, source code and algorithms as trad

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