A €390M privacy fine for Meta announced earlier this month in the European Union — for running behavioral ads on Facebook and Instagram in the region without a valid legal basis — was several billion dollars smaller than it should have been, and orders of magnitude too tiny to be a deterrent for others going big on breaking the bloc’s privacy laws, according to the not-for-profit which filed the original complaint over Facebook’s ‘forced consent’ back in May 2018.
This week the privacy rights group, noyb, has written to the European Data Protection Board (ED
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