Google Play revamp to highlight higher-quality apps, offer new promotional capabilities

Google today announced it’s making several changes to the Google Play Store that will impact Android apps’ discoverability, how developers can market their apps to consumers, and various trust and safety concerns. Most importantly, Google is now advising developers that the Play Store will begin to prioritize apps that deliver on both technical and in-app quality by promoting them in more places across the Play Store where they can be discovered by consumers.
The changes hint at Google’s intent to take a more editorial eye as to how apps are featured and distributed on the Pl

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