TikTok launches Profile Kit to add up to six videos on other sites, integrating first with LinkTree

A big part of TikTok’s growth story has been down to its viral hooks: catchy videos with thousands or millions of views on TikTok are watched and shared thousands or millions of times elsewhere, breadcrumbs that eventually lead people back to the gingerbread house. Now, as TikTok works on expanding its advertising business and bringing more users to its app as part of that, it is leaning into that third-party experience with the launch of a new feature called Profile Kit, which gives creators an option to display up to six videos on another site. The feature feels tailor-made for creator

リンク元