The publishing industry is in a weird spot. On one hand, you see Stephen King testifying against the controversial merger between Penguin Random House and Simon & Schuster, declaring that the looming deal would turn the publishing industry into an impenetrable monolith. On the other hand, TikTok’s community of book lovers — known as “BookTok” — is pushing six-year-old novels onto the New York Times bestseller list and turning self-published authors into stars. Publishing may be a mess, but at least reading is trendy.
Still, one thing remains forever stable in
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