4 ways cybersecurity startups can boost adoption and shorten time to value

Ross Haleliuk
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Ross Haleliuk is a venture capitalist and head of product at LimaCharlie.io.


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The amount of time it takes for a user to realize and experience the value a product offers is known as time to value (often abbreviated as TTV). In a way, TTV is inversely proportional with adoption and directly so with churn — the less

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