Zoom is okay, but location is important as ever, argues Madrona’s Matt McIllwain

In downtown Seattle, offices are only 42% as full as they were before the pandemic, according to data cited late last month by the Seattle Times. It’s a problem, suggests Matt McIlwain, who has been a managing director at the early-stage venture firm Madrona Venture Group in Seattle for 22 of its 27 years. “Nobody has figured out hybrid work yet, which means all the startups and all the VCs are trying to figure it out, too,” he says.
What McIllwain does know is that “in-person human interaction is essential to trust-based relationships.” That’s partly why Ma

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