A video game industry veteran on making the art behind popular NFTs

Welcome back to Chain Reaction, where we unpack and explain the latest in crypto news, drama and trends, breaking things down block by block for the crypto curious.
For our Tuesday episode this week, we talked to James Zhang, a 24-year veteran of the video game industry — first as an artist, then as a founder and investor. Zhang, founder and CEO of NFT art consultancy Concept Art House, started his career as a concept artist at LucasArts, the studio behind the Star Wars video games.
Concept Art House launched 14 years ago with a mandate to provide art to video game companies, and in tha

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