BlackRock hops on bitcoin bandwagon with new Coinbase tie-up

After years of resisting, the world’s largest asset manager has finally taken the plunge into crypto in a substantial way. BlackRock, which oversees $10 trillion in assets, is partnering with publicly traded Coinbase to provide its institutional clients with access to cryptocurrency.
Bitcoin is the first digital asset being offered through the partnership, according to a blog post Coinbase, the most popular crypto exchange in the U.S., released on the matter today. BlackRock’s Aladdin investment management platform will offer connectivity to Coinbase Prime to offer crypto trading,

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