Social subscription Snapchat+ is already faring better than Twitter Blue

Snapchat’s recent move into premium subscriptions has gained a bit of traction in its first weeks on the market. Though the social app maker just last week reported a disappointing second quarter with an earnings miss amid a weak advertising landscape, its brand-new subscription Snapchat+ has already helped the app rake in over $5 million in revenue in its first month, according to new estimates.
The figure is a massive jump over the five-figure in-app purchase revenue number Snapchat had seen before the subscription’s arrival. In addition, the number is already larger than Twitter

リンク元