How e-commerce brands can outlast this market downturn

Bennett Carroccio
Contributor




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Bennett Carroccio is the co-founder and CEO of Canal, the connected commerce platform transforming the way products are sold online.


The biggest startups in the world are laying employees off. The yield curve has become inverted, inflation is at 8.6%, and economic pessimism is the highest it’s been since 2009.
For e-commerce brands, the wave of bad economic news is a shot across the bow heralding a major change in consumer spending. Bleak times are ahead. But, I think there’s room

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