Jaguar Land Rover is the latest automaker to integrate geocoding company what3words into its cars and SUVs.
JLR said Thursday that it will incorporate both its new and used vehicles with the voice-activated what3words system, which divides the world into a grid to give each 100-square-foot area an address of three random words. The rollout means an estimated 350,000 vehicles will have the system. Drivers can use the system to navigate to any precise location worldwide, even without a data connection.
Navigation systems are becoming a key differentiator for car companies as they focus on screen
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