Google begins rolling out ads in YouTube Shorts globally

Google is starting to gradually roll out ads in YouTube Shorts around the world, the company announced at its Marketing Live event this week. The official launch comes as the company has been experimenting with ads in YouTube Shorts since last year. Starting this week, video action campaigns and app campaigns will automatically scale to YouTube Shorts.
The company says later this year, advertisers will be able to connect their product feed to their campaigns and make their video ads on YouTube Shorts more shoppable. Shoppable video ads are already available in YouTube Shorts’ rival TikTok, whi

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