In recent years, episodes of extreme climate crises and power outrages have driven doomsday preppers to plan for off-the-grid survival scenarios. The mentality has been a boon to EcoFlow, a Shenzhen-based power generating and storing unicorn, which racked up $220 million in revenues last year as consumers in the US demanded its solar-powered portable power stations.
Off the back of a remarkable growth phase — revenues surged 50x between 2019 and 2021 — the startup, which was founded by a group of veterans from drone giant DJI in 2017, discovered a new niche to crack: glamping. In a
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