Cumul.io, a low-code embedded analytics platform for SaaS companies, raises $10.8M

Cumul.io, the company behind a low-code business intelligence (BI) analytics platform for software-as-a-service (SaaS) companies, has raised €10 million ($10.8 million) in a Series A round of funding.
Founded out of Belgium in 2015, Cumul.io works in a similar space to well-established BI incumbents such as Tableau and Looker, but sets itself apart with a focus on bringing embedded analytics to SaaS applications specifically.
Embedded analytics, for the uninitiated, is where companies offer data reporting and visualizations directly inside their software, rather than having to use a separate,

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