Growth hacking is really just growth testing
Jonathan Martinez
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Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups.
More posts by this contributor
Why growth activation matters
To optimize for growth, study your down-funnel metrics
Who knew that “growth hacking,” a term coined in 2010 by Sean Ellis, the first marketer at Dropbox, would become so commonplace in 2022? Considering the fact that growth marketing wa
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